Recently, I've learnt the importance of not allowing my portfolio, my business and generally, my creativity to become stale. It's all too easy to get stuck in a loop, like a broken record, repeating the same ideas over and over, producing the same photographs, working with the same people. I was guilty of this in 2013; for example, I worked with one particular model no less than half a dozen times in two months. We worked great together, and, as people often do when they work together as often as we did between 2012 and 2013, we became good friends, which for a while only fed our creativity further; she was, I suppose you could say, my muse. However, after a while, our model-photographer friendship became less of a muse, and more of a habit. Our shoots became less 'spontaneous' and more 'half-heartedly planned'. Actually, no, half-hearted is not accurate… just… rushed.